DPG Media
Using customers as ambassadors for your brand
The challenge
Devise a solution for a “subscriber recruits subscriber” mailing for all DPG Media titles, whereby the data is supplied in a single file and the communication for all titles, as well as the use of different elements, is coordinated within a single production.
Our solution
By ensuring efficient sorting of the data, a solid foundation was laid for the project. In addition, it was decided to produce each variant in full colour.
The result
In combination with targeted quality control, PSI Direct succeeded in realising the project in a technically successful and cost-efficient manner.
Direct Mail Examples
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